Agenda
8:00 AM - 9:45 AM — CHECK IN & MORNING BREAKFAST
9:45 AM - 10:45 AM — CXOS & FOUNDERS UNFILTERED: TRENDS, TECH, AND WHAT’S NEXT IN FASHION ECOMMERCE
Step into the future of fashion eCommerce with C-Suites and Founders from the brands that shape the industry. Discover how today’s top fashion executives are driving innovation, staying ahead of fast-moving trends, and using data & technology to deepen customer connections. From marketing and design to AI and personalization, explore the tools and strategies powering the next era of fashion eCommerce. Get practical insights, inspiration, and leadership advice from the voices that are setting the pace for what’s next in fashion eCommerce.
MODERATOR:
Madan Bharadwaj, Founder & CEO, M-Squared
PANELISTS:
Amy Riordan, CEO, Sachin & Babi
Disney Petit, Founder & CEO, LiquiDonate
Kitty Bolinger, President, Dansko
Melanie Travis, Founder & CEO, Andie
Seph Skerritt, Founder & CEO, Proper Cloth
10:45 AM - 11:15 AM — MORNING NETWORKING BREAK
11:15 AM - 12:15 PM — NEXT-GEN OPERATIONS: BALANCING SPEED, SUSTAINABILITY, AND SCALABILITY
As fashion eCommerce evolves, operations leaders are under pressure to move faster, operate leaner, and protect margins - all while delivering a seamless customer experience. In this session, industry experts will share how they’re navigating rising customer expectations with 3PL partnerships, local fulfillment strategies like micro-warehousing & dropshipping, and a growing commitment to sustainability. Learn how the most innovative brands are future-proofing their logistics with smart, sustainable, and scalable solutions.
MODERATOR:
Bernadette Hunter, Co-Founder & Chief Revenue Officer, ReturnBear
PANELISTS:
Amanda Kogan, Director of Merchandising, Komar
Joshua Rockoff, Interim CEO, Modell’s
Neema Frazier, Director of Logistics, Brandon Blackwood
Shakarah Dean, Associate Director of Operations, Kirrin Finch
12:15 PM - 1:15 PM — NETWORKING LUNCH
Join us in the exhibit hall for networking, meetings, and grab & go lunch service.
1:15 PM - 1:30 PM — AI VISIBILITY AND THE NEW ERA OF MARKETING DECISIONS AI PLATFORMS LIKE CHATGPT ARE QUICKLY BECOMING THE NEW SEARCH ENGINES. OVER THE PAST NINE MONTHS, AI-REFERRED TRAFFIC HAS GROWN MORE THAN 30×, AND USERS ARE SHOWING STRONGER INTENT TO BUY AFTER AI-GENERATED RECOMMENDATIONS.
SPEAKERS:
Josip Begic, CEO, Lebesgue
1:30 PM - 1:50 PM — LUXURY, LONGEVITY, AND THE NEW CUSTOMER: USING WHOLESALE AND SUSTAINABILITY TO DRIVE BUSINESS GROWTH
SPEAKERS:
Leah Goldblatt, Chief Revenue Officer, myGemma
1:50 PM - 2:25 PM — AFTERNOON NETWORKING BREAK
2:25 PM - 3:05 PM — AFTERNOON ROUND TABLES
Topic 1: Why Does Every Interaction Feel Like A Fresh Start?, led by Brandon Guishard (Senior Director, Customer Growth & Marketing Analytics, Aerie by AEO)
Customer concern: Customers hate re-introducing themselves—whether it’s browsing history, preferences, or support issues. Broken CRM memory is a top UX frustration.
Topic 2: The Next Era of eCommerce: Discovery, Decisions and What Comes After Search, led by Jessica Bernstein (Senior Account Executive, Fredhopper).
Consumer journeys are evolving, shoppers are starting with questions, not category pages, and doing research in AI tools and social platforms rather than on retailer websites. At the same time, price pressure, AI hype, and new commerce protocols are forcing retailers to rethink discovery, experience design, and measurement.
This discussion cuts through the noise to explore what’s really changing, what’s already delivering value, and how digital merchandising and eCommerce teams can respond in a realistic, customer-first way.
3:05 PM - 4:05 PM — FROM HYPE TO HABIT: MARKETING STRATEGIES THAT DRIVE LONG-TERM IMPACT
Big campaigns can grab attention, but keeping it is the real challenge. As fashion brands compete for relevance in a fast-paced, scroll-heavy world, forward-thinking companies are focused on more than just buzz - they're building real connections that last. In this session, hear from creative leaders who know how to turn brand moments like launches, collabs, pop-ups, and viral hits into long-term impact. From emotional storytelling and smart retention tactics to loyalty-first content and culture-driven campaigns, learn how to move beyond the hype and build something lasting.
MODERATOR:
Daniel Lopez, International Engagement Director, Compass Languages
PANELISTS:
Jaime Collins, Director of eCommerce, JOLYN
Marja Sandt, Brand Marketing Lead, North America, Marimekko
Maria Costa, Senior Director of Marketing, M.M.LaFleur
Rasha Alomar, Senior Director of Raw Materials & Development, Grey Matter
Sazan Sela, Director of Digital, Stoney Clover Lane
4:05 PM — OPEN BAR + NETWORKING, SPONSORED BY FREDHOPPER